By Dennis Clemente
Assimilating to the American way of life has always been the ultimate goal for many Filipinos, but at what cost? In the link below, I tackle the flipside: its socio-economic ramifications--the millions of advertising dollars lost, the consequences of inaction or apathy, the resulting identity crisis.
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http://business.inquirer.net/money/topstories/view/20100613-275454/The-cost-of-assimilating-in-America