AAAZA, the Los Angeles-based Asian-American advertising agency, is inviting everyone to support its DIRECTV campaign—the search for the next TV spokesperson for the Chinese market. Instead of going for young faces, the search is for–drumroll, please—talented Grandpas. As our GM would put it: “It’s American Idol” for people in their 60’s but with an attitude!”
Spend a few minutes watching the two short audition clips here and you’ll find them to be genuine, cute and hilarious. The judges have made their final three choices and the commercial audition reel have been broadcast on Chinese TV stations nationwide and online at www.vote4grandpa.com
As told to us, for the next three weeks until Sept 15, you will get a chance to cast your vote and help them decide the ultimate winner, plus a chance to win $500!
The winning Grandpa will star in his own DIRECTV commercial later this year. A true STAR in the making!
So visit www.vote4grandpa.com to watch all the videos, get more details and VOTE!
Please share with friends and your families!
Go Chinese Grandpas!